Webmaster Conference at Google India

Google India is organizing a conference for webmasters (and bloggers*) at their Bangalore Office on February 28 to help you with your webmaster related questions and how you can leverage Google tools to improve your site’s performance.

The full day event, known as Search Masters ‘09, will include presentations and interactive sessions with Google’s Search Specialists and Product Managers including Adam Lasnik (search evangelist at Google) and Rajat Mukherjee of Google Custom Search.

Here’s a complete list of topics that will be covered at Google Webmaster’s conference:

• Webmaster Central and Best Practices: Understand the webmaster resources that Google offers and how to find help for your site through them.
• Webmaster Help Forum: Learn about the community where you can find answers to your Search and Webmaster related questions.
• Google Custom Search: How to harness the power of Google to create a search engine tailored to your needs and interests.
• Building Mobile Friendly Websites: Find out why there is a need for mobile friendly websites and learn how to go about building them.
• Google Analytics and Website Optimizer: Learn how you can gather, view and analyze data about your website traffic.

The webmaster conference is a free but invite-only event. Google India has sent invitation emails to some India webmasters (and bloggers*) who in turn can request an additional invite from Google and pass it on to their friends.

So if you know someone who has already received an invite for this conference, he may help you secure an invite by passing on your request to Google India.

*I think this conference is not just limited to webmasters as some bloggers may have received official invites as well.

Source: www.labnol.org

Cheers!
GetSearchEngineRank.com

SearchCamp is here! Keep an eye on 28th February & 1st March 2009

The dream of all SEO, SMO, SEM & Internet Marketing prefessionals have finally taken shape in reality. Thanks to Mr. Ezhil Raja, Mr. Syed Nazir Razik & their friends, "Searchcamp" is ready to knock you out!

The SearchCamp team has a huge plan. They are trying to arrange a video conference with Mr. Matt Cutts, the father figure of Google. They have also palnned to bring some experts from Google India. If they are unable to join the SearchCamp, there is a possibility to arrange a video conference with them as well.

We alll know about the huge success of Searchcamp 2007. We are sure this year it will be even more fun!

If you are an SEO, SEM & Internet Marketing professional or interested in SEO, SMO, SEM & Internet Marketing, make sure you won't miss it. It is an oppurtunity of a lifetime!

See you there! Here are more details...!

SearchCamp is a two day event aimed to bring together the best minds from the Search Engine Marketing space to talk about search engine advertising, including optimization and marketing issues. The event is scheduled for the 28th February & 1st March 2009.

This is the second edition of the event and the first edition happened during 6th & 7th of October 2007, at Tidel Park, Chennai. SearchCamp will feature workshops, debates and keynotes on the present state and evolution of Search Engine Marketing.

Why Search Camp..?

Because search marketing is one of the most if not THE most accountable forms of advertising your business today.

So what are you doing about capturing search traffic for your business?

* Do you rank for the keywords that are mission critical to your business?
* Have you optimised your local listings for maps and mobile search?
* Have you optimised your corporate videos for search?
* Do you optimise your corporate blog?
* Have you trained your technical staff in good SEO practice?

We could keep asking questions, the one you need to ask yourself is this - Are you happy with your return on investment from search marketing?

If not, then you need to attend SearchCamp 2009, India’s leading search marketing Conference.

Topics To be Discussed in The 2 day Camp.

Day 1 of SearchCamp will focus on Organic Search, and Day 2 on Paid Search. Following are the broad areas of content that will be covered during this edition of SearchCamp. Exact sessions can be found here - Sessions

Organic SEO

* Keyword Research
* Onpage Optimization
* Converting SEO Traffic
* Technical Issues for Developers
* Copywriting
* Brand Building
* Link Building
* Local Search Tactics

Paid Search

* PPC Keywords & Bids
* Landing Page Strategies
* Automated Bid Management
* APIs
* Tracking Conversions

Social Media Marketing

* Hot Trends
* Online Reputation Management

Web Analytics

SEM Careers

Add your name in the Participants list

Cheers!
GetSearchEngineRank.com

Domain Outbound Link Checker Tool for Free & Top 1000 Keyword Position Check

The Best SEO Tools provided by Wintzell

Domain Outbound Links Check

Enter the url of the domain you want to check for outbound links. This tool is not suggested for domains with more than 200-300 pages (incl. dynamic pages), conversely it handles up to 1000 pages, but will be very time and memory overwhelming.

A tool that checks after outbound links from a specified domain and checks for rel="nofollow".

Top 1000 Keyword Position Check

Checks your position in the SERP at a specified keyword(s).

SEO Optimization and Web Implementation Tools

As a blogger, SEO Strategist and partial web developer, I find myself using numerous tools to help optimize blogs/websites. Below are few great tools/services which help make my optimization and implementation tasks a lot more efficient:

Bust-a-Name: A very quick and intuitive way to determine the availability of a given domain name. Bust-a-Name also provides suggestions for new domain names based on inputted keywords.

If you're not a web designer and need a simple and professional way to implement a website then checkout Weebly. Weebly, is a free service which offers dozens of website templates which you can customize and upload to your own domain.

Microsoft AdCenter's Keyword Service Platform provides numerous keyword analysis data and tools such as Keyword extraction, suggestion, search buzz, monthly traffic, keyword categorization, geographic info, demographic info, monetization info (clicks, impressions, avg positions, CTR, CPC).

SEO Digger is a decent keyword gathering and research tool but what it really helps me with is determining a given site's overall theme and keyword focus. Apart from a list of search queries, wordtracker and overture results are also determined (keyword popularity calculated by Wordtracker.com). Data is also CSV-exportable.


Yahoo pipes can act as a very robust feed reader. It allows me to organize different blogs' data into a single source and apply numerous types of filters. Additionally I can combine all of the feed content from the blogs I write for and offer it to my readers as a single source rather than multiple feeds.

Source: Web Analytics World